What is AI?

"Those without AI are going to be weaker and poorer, less educated and sicker. So we must ask ourselves, 'Is this the kind of world we want to live in? #AI is a #humanright."

- Marc Benioff, World Economic Forum
- Jan 2019

Artificial Intelligence (AI) is the broader concept of machines being able to carry out tasks in a way that we would consider "smart", it is being able to take massive amounts of data and use advanced statistical and machine learning techniques to identify new trends and relationships in data and teach a machine to make predictions upon it.

In a broad sense, AI refers to technologies that enable computers to perceive, learn, reason, and assist in decision-making to solve problems in ways that are similar to humans.

Speech recognition, natural language recognition, search recommendations, and email filtering are all examples of AI. So, when your inbox sorts the most important emails from the rest, its using AI. Similarly, when you search or shop online, the suggested results are the work of AI. Its also being used regularly in industries like manufacturing fuelling exploration to enhance factors like performance, precision, and productivity.

AI can:

Help you to grow
Create new solutions
Transform your business
Optmise your operations
Engage your clients

Artificial Intelligence can power and fuel all of these.

Industries in every sector from banking to healthcare and manufacturing are reaping the benefits.

Unless you embrace AI in what you currently do you risk getting left behind. AI is evolving, so the opportunity to begin applying it to real world problems is here.

How can we help?

We recognise that the key is to find an approach that creates short term results AND builds a long term asset. Part of achieving this goal is figuring out where and how to leverage it, where to apply your investment and your resources, where to leverage other resources and tools and services to drive your business.

We love that feeling of progress - and finding new ways of getting there ... using AI to change the way you relate to your customers with tools that allow new insights that can be applied in your core business.

Are you getting left behind?

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